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How to Establish the Business Case for PIM and Convince Your Boss to Invest

How to Establish the Business Case for PIM and Convince Your Boss to Invest


It’s obvious that managing product information requires specialized software. Most eCommerce and product marketers understand the value that a PIM provides but lack the awareness of a business case for such technical infrastructure. This webinar on demand will teach both potential end users and their bosses to understand why a business case for PIM is necessary.

You will Learn:

  • Why do you really need a PIM?
  • What will change when you implement a PIM?
  • What will the costs be?
  • How long will it take and what resources will be needed?
  • How should success be measured?

Watch this on-demand webinar and discover if your business is in need of a PIM.